Designing a charity event medal is an opportunity to create a meaningful symbol of the event’s purpose and impact. A well-designed medal goes beyond recognition—it tells a story.
In this article, we’ll share 3 tips to help you design a creative and meaningful charity event medal. Let’s get started!
Consider the Cause of the Event
If you are organising or taking part in a charity event, make sure the medals reflect the cause or mission behind the event.
A good understanding of the cause will help you select appropriate symbols and define the design more quickly and effectively.
For example, if the event is in support of breast cancer awareness, you could include the pink ribbon, which is a recognized symbol of this cause. If it is an environmental cause, you might choose green visual elements or use sustainable materials to design the medals.
Remember that medals not only reward participation, but also create an emotional connection. Reflecting on the cause of the event is also important, as it will help you choose inspiring phrases that align with its purpose.
When designing the medals for the event, please keep in mind that it is crucial to use elements that help raise awareness. In the following sections, we will help you define different graphic designs for your medals to help you encourage support for the cause.
Define the Design Elements
Now that you’ve considered the cause of the charity event, it’s time to choose the different design elements that will make the cause unforgettable.
- Colours: Keep in mind that each colour conveys a different message. Choose the main colours of the ribbon or medal based on the event’s cause. For example, if the event is related to mental health, colours like blue would be appropriate.
- Text: Including a slogan on the medals can be a great way to raise awareness about the event’s cause. Ensure the text is short but memorable. Additionally, the typography should be clear and legible.
- Event or Foundation Logo: It’s important to include the event or foundation’s logo to reinforce its visual identity and create long-lasting memories. Avoid overcrowding the medal design, so the logo stands out the most.
- Materials: The cost of materials varies, so it’s important to align them with your budget and the event’s objective. Choose high-quality materials, as this will influence participants’ perception. At Medal Studio, we offer acrylic, metal, cast, and sustainable materials, ideal for all types of events.
- Shape: If you want your medal and the event’s cause to be remembered forever, opt for custom shapes. Make sure your vision is accurately reflected, so this event is commemorated in a special way.
If design is not your strong suit, don’t worry. At Medal Studio, we offer a free design service. All you need to do is provide us with your charity event logo, images, or references, and we will take care of creating a unique visual representation.
Promote the Medal
Medals not only recognise achievements but also serve as a powerful tool to promote the event's cause.
We recommend that when presenting medals to participants, you include a card with information about the cause and encourage the winners to share their medal on social media. You could ask them to share the story of why they chose to support the event. Additionally, we recommend using a unique hashtag for this campaign.
This approach will promote the cause organically and encourage more people to get involved.
To make this strategy even more effective, consider including a Call to Action (CTA) inviting participants to visit a page to make donations and continue supporting the cause. Remember, the cause should live on even after the event.
It's also a great idea to mention before the event that personalised medals will be awarded to participants. This can incentivise more people to join the charity event and support the cause.
We should never underestimate the power of medals as a marketing tool. When shared on social media, they can boost the cause’s visibility and attract greater support.
Designing Charity Event Medals That Inspire
Medals should not only recognise achievement but also commemorate a greater cause and inspire others. Remember that it is important to consider the purpose of the event when selecting the colour, shape, materials, and text to ensure the medal reflects and honours the cause.
If you have any questions regarding our products, please do not hesitate to email us at [email protected] or call us at 01377 250449.
Updated: 01/12/2024